SBC Newsletter

In This Issue
Clients in the News
Article: Giving Up on Twitter
Seminar: Marketing Makeover
Networking Wednesday at The Slots!

 

Follow us on Twitter 

 

September 2011

Thank you to everyone that joined us for the Networking Wednesday Junior Achievement Charity BBQ helping to support future entrepreneurs.  Congratulations to Julie Munday of Sole Decisions, winner of a free trade show table at the upcoming Bridges To Better Business Entrepreneurs Conference!  Mark your calendars for Wednesday October 26, it's the "can't miss" event of the year. Don't believe us?  Check out what past participants have to say about their experience at this unique conference.

Sue Regier returns to the SBC this month to help you give your business a Marketing Makeover.  Space is limited so don't wait to register!  Keep an eye on our website for more seminar's and events to help you grow your business.

  

News & Information  

 

Clients in the News 

The following clients have recently been featured

in the local media. Congratulations!

    

 

Metro London, August 3 

Jennifer Broxterman, NutritionRX  

Jennifer received a Summer Company grant and managed to  parlay her undergraduate and graduate studies at Western into a private practice, nutrition-consulting company called Nutrition RX.  "It's been an amazing opportunity."  Broxterman said.   Check out the full article here or visit the NutritionRX website for more information.   


Strathroy Age Dispatch, August 3

John Pammer, The Men's Shoppe

A new retail men's clothing store is set to open in downtown Strathroy in September.  Operated by the Pammer family, the Men's Shoppe is located in the former Pro Hardware store and will strive to help men build their own sense of personal style.  Read the full article

here.

   

London Free Press, August 15

Ernie Raftis, Lern 2 Liv

If you're seriously into rowing and/or cycling, Ernie Raftis has the perfect vehicle for you. The London entrepreneur recently became the sole Canadian distributor of Rowbike, billed as the "the world's greatest outdoor total body workout."  For more details, check out the full article

 

London Free Press, August 29
Bruno Anello, Angelo's Italian Bakery & Deli 

Welcome back. Those two words and broad smiles were everywhere Friday as Angelo's Italian Bakery rose from the ashes of bankruptcy to a throng of fans who bought every last kringle by 10 a.m. and every loaf of bread soon after. Read the full article here

  

If you are a Small Business Centre Client and have been featured in the media recently, we would like to hear from you so we can pass it along. Send details to info@sbcentre.ca and we may include it in our next newsletter. 


Giving Up on TwitterTwitter Bird

If you're ready to throw in the towel on Twitter,
take a closer look at what you'll be missing out on.

The other day a friend who is trying to establish herself on Twitter told me that she was giving up. She just doesn't get it and doesn't know what to say, she told me. I have to admit, my thoughts at the time included, "What's to get? You just talk!"  As though reading my mind she said, "I can't stand it when people who find it easy think that it's easy for everyone! It's not easy at all if you don't understand what you're doing and why you're doing it." Oops. Busted!

   

So, I dedicate this post to my friend and to anyone who thinks they "should" be tweeting but just "doesn't get it".  Here we go, Twitter usage, 101!  

 

Full article 

Author:  Marla Tabaka @marlatabaka

Date:  September 6, 2011



Upcoming Events

 

 

 

Bridges to Better Business

  Marketing Makeover    

 

The way to promote your business has changed over the past 5 years. Learn how to separate your business from the competition so you can easily captivate, fascinate, and dominate your market.

    

In this half day session, you'll discover:

  • Why your marketing message is NOT working and how you can easily
    change it.
  • How to clearly position your business as your market's #1 choice (and no,
    it's not by saying you're the best!).
  • The top reason most businesses compete on price and how you can avoid
    this trap.
  • How to find the keywords your prospects are using to search for your competitors online - and how you can use them to attract more traffic
    to your website.
  • Step-by-step strategies to drive more traffic to your website so you can
    build your list while marketing less. 

Wednesday September 28, 2011 

9:15am - 12:15pm 

London Small Business Centre

Cost $25 + HST  

          

Visit sbcentre.ca/advanced or call 519.659.2882 ext. 0 to complete
your registration by Monday September 26.

 

Networking Wednesday at The Slots!  

 

Networking at The Slots!  

 

Enjoy tasty treats & cocktails at the Getaway Restaurant
while you connect with business professionals and make new contacts. 

 Try your luck at the slots with a free $10 Play Package!

(Government Issue ID Required)  

 

October 5, 2011   I  5:30pm - 7:30pm  I  900 King Street East  I  $7 cash at door   

  

Visit us online or call 519.659.2882 ext. 0
to complete your registration by Monday, September 5.

     

London Small Business Centre | 316 Rectory St. | 3rd Floor | London | Ontario | N5W 3V9 | Canada